Mumbai, March 10, 2026 ( TGN ): Aditya Birla Sun Life AMC Ltd. (ABSLAMC) organised a special ceremony at Chhatrapati Shivaji Maharaj Terminus (CSMT), Mumbai, to mark 10 years of Samriddhi – an investor education magazine, onboard the CSMT–Solapur Vande Bharat Express (22225), as part of a nationwide rollout of the magazine across Vande Bharat trains in 10 different cities.
The event was graced by Mr. Manoj Kumar, Whole Time Member, SEBI, along with senior representatives from Aditya Birla Sun Life AMC including Mr. A. Balasubramanian, Managing Director & CEO, ABSLAMC, and Mr. Sidharth Damani, Head – Investor Education & Distribution Development, ABSLAMC. The dignitaries distributed the magazine to the passengers of the Vande Bharat train.
This magazine is an investor education initiative aimed at simplifying key financial concepts and encouraging informed participation in financial markets. The rollout commenced in Delhi last week, marking the beginning of a wider effort to take investor education directly to passengers travelling on India’s premier semi-high-speed trains. Over the course of its 10-year journey, more than 55 lakh copies of Samriddhi have been distributed among passengers travelling on Shatabdi and Vande Bharat trains across 18 routes in India, reinforcing the initiative’s mission of taking financial literacy directly to India’s travelling masses.
Through initiatives such as the Samriddhi magazine, Aditya Birla Sun Life AMC continues to strengthen its commitment towards spreading financial awareness and empowering investors with accessible and easy-to-understand investment knowledge.
